The knowledge authors actually need.
Practical guides on book marketing, distribution, design, and PR. Written by people who do this every day, not people who write about it.
The complete 90-day book launch checklist for 2025
Most book launches fail in the first 72 hours because the author did not start early enough. This is the exact checklist we use for every client. From debut authors to publishers with 30-title catalogues. Pre-launch, launch week, and post-launch all covered.
Amazon Ads for authors: what actually works in 2025
A data-backed look at which Amazon Ad formats drive real sales for fiction, non-fiction, and self-help books.
KDP Select vs wide distribution: which is right for your book?
The most important distribution decision you will make and how to get it right based on your genre and audience.
Why your book cover is your most important marketing asset
A great cover does not just look good. It tells the right reader, in half a second, that this book is for them.
How to get your book on podcasts (and why most pitches get ignored)
Podcast hosts receive dozens of book pitches a week. Here is why most get deleted and how to write one that actually lands.
Building your author platform before your book is finished
The biggest mistake debut authors make is waiting until the book is done to start building an audience. Here is how to start now.
How small publishers can compete with the Big Five on a fraction of the budget
The big publishers have scale. Small publishers have speed and focus. Here is how to use those advantages to win readers.
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